With her family’s new reality show The Baldwins sinking fast, Hilaria Baldwin is looking to the queen of reality television for help — Kris Jenner.
Sources close to the production say the 41-year-old wife of actor Alec Baldwin, 67, is desperate to turn the tide after their TLC series debuted to disappointing reviews and sliding ratings. Featuring the famous couple and their seven children — all under the age of 12 — the show aimed to catapult Hilaria into Kardashian-level stardom.
However, the plan hasn’t gone as expected.
Viewers tuning out ‘The Baldwins’
An insider revealed Hilaria had high hopes for the series, but critics aren’t impressed, and audiences are steadily disappearing. The source noted that feedback points to Hilaria’s interactions with Alec as one of the major turnoffs. Apparently, viewers aren’t connecting with the couple’s on-screen chemistry, or lack thereof.
In a bid to salvage the show and her long-held dream of fame, Hilaria reportedly contacted Jenner, 69, for guidance. Kris didn’t sugarcoat her advice.
According to the source, Kris told Hilaria she needs to show more affection toward Alec and cut back on the constant bickering. She also stressed the importance of being more likable by smiling more and portraying warmth on camera.
Hilaria has been all ears, the source added, and is trying to soak in every piece of insight from the woman who built a billion-dollar brand from her family’s drama.
Fame dreams on the line
The reality series was supposed to be Hilaria’s big break into mainstream celebrity culture. With Alec’s Hollywood history and a brood of camera-ready kids, the family seemed like a natural fit for unscripted television. But behind the scenes, producers are reportedly worried the show might not survive its first season.
Although the Baldwin household is often chaotic and headline-grabbing, audiences have yet to connect with the family the way they have with the Kardashians. Even Hilaria’s social media savvy hasn’t managed to translate into strong ratings.
While Kris offered solid pointers, whether they will be enough to save the show remains unclear. A television executive not affiliated with the series said that without significant changes, The Baldwins could face early cancellation.
For now, Hilaria is following Jenner’s advice in hopes of rewriting her family’s reality TV fate. But if things don’t turn around soon, her dream of household-name fame could vanish just as quickly as the show’s audience.
Jaja has a degree in journalism and took classes in international law and business communication. Her career spans roles at prominent international media outlets, including International Business Times, Celebeat and Delightful Philippines. As a news editor, Jaja covered a wide range of beats, including legal, business, economy, cryptocurrency, personal finance, gaming, technology, and entertainment.